Nissan Leaf nameplate is sticking round
LOS ANGELES — The way forward for the Nissan Leaf has seemed a bit grim as of late. The lineup has been dramatically lowered with simply two trims, one with the small battery and one with the massive one. And there have been studies that Nissan would drop the automobile completely. However based on Nissan’s director of EV advertising and gross sales technique, Aditya Jairaj, the electrical automobile that began all of it at Nissan will stick round.
He did not provide many particulars, since a PR consultant was close by to implement the “no touch upon future product” rule. However he stated the Leaf title will stay, that “it is right here to remain.”
That is excellent news to us for a few causes. Assuming that Nissan retains the Leaf in the identical entry-level section into the longer term, that is excellent news for the inexpensive electrical automobile market, as that can hopefully give shoppers extra choices priced nicely underneath $40,000. It additionally looks like a sensible transfer to maintain a reputation that has some actual electrical historical past and recognition.
That being stated, we would not be stunned if, with the nameplate remaining, there is a new era simply on the horizon to switch the present one. The present Leaf has been on sale for the reason that 2018 mannequin 12 months, and mixed with an air-cooled battery and a near-obsolete fast-charging customary (no less than within the U.S.), it is feeling fairly previous in contrast with different competitors from America and Korea. It additionally appears to be like behind-the-times subsequent to the brand new Ariya with different fashionable applied sciences like liquid-cooled batteries, SAE combo charger connectors and a really daring design. A brand new Nissan EV with know-how borrowed from Ariya and priced nicely underneath $40,000 (assuming the section placement stays) could be extremely enticing and competitor to Chevy Bolt, Kia Niro and others.